Graffiti Artwork

Graffiti Artwork

By JKRCOLOR

In an exciting new collaboration, we have partnered with a Chilean artist famous for his vibrant cartoon and geometrical pop art. Initially, the plan was to develop a more traditional barber-themed professional artwork. However, as the project progressed, it evolved into a unique blend that perfectly balances professionalism with relatability, appealing to both our professional clients and our retail consumers who use our products daily. The resulting piece is a true reflection of Johnny B.’s rich history and brand identity.

JB Graffiti Collection available for purchase now! Shop our t-shirt, pins, and more.

HOLD UP HAIR POWDER

By Roy Tahtinen

Roy’s rendition of the Hold Up packaging draws inspiration from the jerseys of the Tour de France, blending the geometric aesthetics of bike posters through the years with the product’s unique design. He aimed to showcase the fun and freedom inherent in both bike racing and hair care, creating a series of images that offer fresh perspectives while tying together bike culture and Hold Up. Roy’s favorite aspect of the project is the interplay of dots across all four posters, particularly the classic silhouette of Johnny B. riding towards the viewer.

The Story of a Barber Luchador

By Whiskey Design

Whiskey Design was able to bring Johnny B.’s alter ego to life with a storyline showcased in five different comic book art graphics. Follow along as Luchador Johnny takes on opponents with his unmatched signature move, Hold Tight. When it comes to confidence, Luchador Johnny knows he’s covered with Hold Tight. Because when you look good, you feel good. Rediscover your confidence with our NEW clay gel, Hold Tight.

Hold Tight available for purchase.

Pomade Line Packaging

By weareinhouse

The rebranding of the artwork was inspired by a need for a stronger and more dynamic shelf presence across barbershops and salons. This transition marks a new chapter in our commitment to delivering quality hair care and unparalleled customer experiences.

We are launching this new package campaign with the pomade that started it all; the Original Pomade. Available now and will be followed by Lava Clay and Dope Texture Gel in the months to come.

JB “Together” Logo

By Roy Tahtinen

At Johnny B., we celebrate that we are better because of our community. A group of people who are different, yet connected. Professionals with their own path, one-of-a-kind standouts, and individuals from every walk of life. This typographic treatment was created by an artist to celebrate the artists in haircare who although unique, together–make us all better.

Zip Hoodie available for purchase.